Amy Bradley-Hole

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Amy Bradley-Hole has been writing all her life. She's also been bossing people around and telling them what to do all her life, but she's slightly less proud of that. Put those things together, and you get a master communicator who can also help others learn new skills or manage projects. Amy worked for many years in the hospitality industry, in a variety of areas including marketing, public relations, customer service development, corporate communications and training. She currently puts those skills to use as private consultant for businesses and individuals. Amy is also a freelance writer. She writes copy for numerous websites and corporate publications. She also loves writing a good email newsletter. Her first big writing gig was as a travel industry writer for MSNBC. She can be found these days stirring the pot as a political writer for BabyCenter. She also writes business-related pieces for a variety of sites. Amy is often interviewed as an expert for publications and radio shows. She's been mentioned in Cosmopolitan, Minyanville and TLC, among others. Her innovative marketing work was featured in the book Social Location Marketing by Simon Salt. Currently, Amy is busy on the conference circuit. She speaks at events for a wide range of industries on topics like marketing, branding, online engagement and customer service. You can find her next at BlogHer '12, speaking about pricing services and knowing your value.  Amy is always a bit of a rebel and a rogue. She doesn't like to follow the rules. Instead, she prefers to make new ones. She also loves making new connections and friends, so contact her today!

Communications Director at Capital Hotel

January 2009 - May 2010

Publicized and promoted hotel and restaurants by establishing relationships with the media, writing press releases, planning promotional events, developing special packages, and performing all PR duties. Responsible for all social media marketing, including Twitter, Facebook and creation of and maintaining hotel blog. Responsible for strategic planning and implementation of redesign for four different company websites. Responsible for internal employee communications. Responsible for creation of all promotional campaigns, including advertising design, copy creation and all commercial video production. Responsible for overseeing highest levels of personal service for hotel VIPs.

Freelance Writer at Consumer Traveler/MSNBC

September 2006 - May 2008

Wrote a regular travel column and occasional blog posts about the hotel industry and travel in general. Provided commentary and was an interview subject for various national and international media outlets. Evaluated writing samples for readability, Web site design usability, clarity and flow.

Independent Contractor/Training Manager at Wyndham Vacation Ownership

July 2005 - February 2007

Hired as a contractor/consultant to work on writing and training project. Assisted in the development of a new Windows-based lodging management system to be used at all properties nationwide, including advising developers on business needs, helping business users understand the developers’ capabilities and limitations and participating in usability and function testing. Developed the user training program for this system, including writing the training manual, creating curriculum for training classes, developing a process for continuing education and training other trainers. Wrote service and technical training manuals and Standard Operating Procedures to be used by all resort departments. Advised corporate staff on all aspects of customer service skills and technical skills for all hotel departments so that company could raise standards and improve guest feedback.

Member, Board of Advisors at Fitfluential, LLC

March 2012

Political writer at BabyCenter

February 2012

Owner at Bradley-Hole Consulting

October 2010

Assist businesses and individuals with a variety of marketing and technical projects, including developing marketing plans, website creation and usability testing, concept branding, social media training, customer service training, search engine optimization, policy development and implementation, event planning, and copywriting. Speaker at a variety of industry and professional conferences, both regionally and nationally. Presentation topics include professional blogging, branding for individuals and small businesses, online marketing tips, and effective social media management.